Infographic 6 · ZANISS SOFTWARES
SEO advice on the internet is overwhelming, contradictory, and mostly written for enterprise teams. This infographic gives small businesses 12 tactics that actually move the needle — organised by category, rated for impact vs effort, and bundled into a realistic 90-day plan you can run without a full-time SEO hire.
Fix crawl errors, ship a clean sitemap, set up Google Search Console and Bing Webmaster Tools, and audit Core Web Vitals. Without these, every other tactic is wasted effort. The infographic shows the exact tools and pass/fail thresholds.
Write to a single primary keyword per page, target informational + commercial intent separately, build internal links from high-authority pages to commercial pages, and add FAQ schema where it earns rich results. Local businesses should claim and fully populate Google Business Profile — it's still the single highest-ROI local SEO move. The companion article — SEO tips for small businesses — has the templates.
Earn 5–10 quality backlinks from real local or industry sites, list on the right directories, get reviews on the platforms your buyers actually check, and publish one strong, original piece of content per month. SEO compounds — month 3 results are usually 4–6x month 1 — so consistency beats intensity.
Book a free consultation and we'll map this framework to your project — no fluff, no sales pressure.
